The annual Content Management Workshop at Day 1 of the SVG Summit (December 16-17, New York City) will spotlight the evolving landscape of media asset management (MAM), archive, storage, and AI-powered workflows. Featuring top leaders from broadcasters, leagues, and vendors, the workshop will explore how AI, machine learning, and automation are transforming media management, personalization, and monetization strategies. Key sessions include discussions on streamlining workflows, leveraging storage solutions like Wasabi for innovative content strategies, and the growing convergence of MAM, DAM, and PAM systems in response to industry demands and vendor consolidation. Attendees will gain actionable insights into enhancing operational efficiency, scaling infrastructure, and adopting emerging technologies.
Notable panels and presentations include the Global Gaming League’s vision for content beyond live streaming, MLB Media Center’s success in boosting engagement, and strategies for recruiting the next generation of media managers in an AI-driven landscape. The agenda also covers modern approaches to content security, AI personalization tools, and the role of MAM solutions in empowering athletes and sports organizations globally. With expert insights from industry leaders such as MLB, Riot Games, and Warner Bros. Discovery, the workshop is a must-attend for professionals aiming to build scalable, efficient media ecosystems and future-proof their content workflows.
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