The broadcast industry is adapting to evolving cybersecurity challenges as it balances traditional operations with cloud-based streaming services. While live sports remain attractive targets for disruption due to their time-sensitive nature, account fraud has emerged as a persistent threat, with criminals leveraging stolen credentials and subscription information for resale. The rise of “crime as a service” has lowered barriers for attackers, increasing the risks for media companies. Hacktivism is another growing concern, especially for local broadcasters, as democratized cyber-attack tools make it easier for individuals or groups to target organizations over controversial coverage.
As broadcasters migrate to cloud infrastructure, they must carefully balance efficiency with security. Smaller stations often face additional challenges, including limited technical staff and budget constraints, making it harder to implement robust security measures. Generative AI introduces new risks, such as the theft of proprietary algorithms and the potential misuse of AI-generated content like deepfakes. Heading into 2025, broadcasters face intensifying threats, including fraud, piracy, and unpredictable hacktivism, necessitating a proactive and secure approach to emerging technologies.
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