Paramount’s Chief Technology Officer, Phil Wiser, is optimistic about the industry’s transition to digital, emphasizing that content creation remains the cornerstone of media success. With linear TV declining and streaming services surging, Wiser believes that long-term planning, paired with a focus on the quality of content, will keep Paramount well-positioned. His experience, particularly in launching Sony’s digital music platforms, has given him the perspective to lead Paramount through this shift by encouraging innovation and adapting to evolving business models, without losing sight of storytelling’s central role in media.
Wiser also highlights the growing impact of artificial intelligence (AI) and cloud technology. While Paramount has taken a cautious approach to AI adoption, he expects it to significantly influence workflows within the next few years. Paramount’s move to cloud-based systems, driven by the MovieLabs 2030 vision, has also been crucial in fostering sustainability efforts and operational efficiency. Wiser is confident that, despite changes in distribution and technology, the fundamental demand for rich, story-driven content will remain unchanged, with consumers continuing to seek deep, curated narratives in the future.
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