Irdeto is set to showcase its latest innovations at IBC 2024 in Amsterdam, focusing on enhancing security and optimizing content delivery for the media and entertainment industry. The company will feature three core solutions: Irdeto Experience, Irdeto Armor, and Irdeto Anti-Piracy. Irdeto Experience is a platform designed to streamline video content across devices, enabling features like addressable advertising and real-time analytics to maximize engagement and revenue. Irdeto Armor is a cybersecurity suite tailored to the industry, offering AI-driven threat detection and incident response. Irdeto Anti-Piracy combines tools like forensic watermarking and real-time monitoring to combat unauthorized content distribution, helping safeguard intellectual property and revenue streams.
Additionally, Irdeto will demonstrate a new solution that integrates IMDb data to monitor and analyze VOD titles across pirate sites, offering unique insights into content consumption. By leveraging IMDb’s audience data, the solution calculates a “piracy popularity” score, helping content owners understand viewer preferences and piracy trends. This allows producers to optimize release strategies and protect their content more effectively. Irdeto invites IBC attendees to explore these offerings at their booth in Hall 1, Stand 1.D51.
Click here to read the entire article on Technology Reseller News